According to the role that the customer has, he will see a store with discounted prices or not, so you can set direct discounts to subscribers, editors …. Features: You can set discounts by rates or amount method. Applied to regular price or sale price Different discount according to user’s role. Select between apply discounts or amounts. Pro version: Discounts by products (now variables available) Discounts by categories If user has various roles, you can select the criterial (higher discount, lower discount, …) Official site: eggemplo Documentation page: Documentation PRO version: PRO version